Huda Kattan (born October 2, 1983) is an American makeup artist, beauty blogger, and entrepreneur. She is the founder of the cosmetics line Huda Beauty. Huda Kattan, once unhappy in finance, left to be a makeup artist and started a blog in 2010. In 2013, she launched Huda Beauty with her sisters due to a lack of false eyelashes. The brand now offers over 100 products, generating $200 million annually. TSG Consumer Partners bought a stake in 2017, valuing the company at $1.2 billion. With almost 53 million Instagram followers, Kattan's Huda Beauty thrives without advertising expenses. In 2006, Kattan moved to Dubai with her father because he accepted a job opportunity as a teacher in the emirate. A few years later, Kattan moved to Los Angeles, where she studied makeup. Among her clients were celebrities such as Eva Longoria and Nicole Richie. Kattan then returned to Dubai where she became employed by Revlon as a makeup artist. In April 2010, upon the advice of one of her sisters, Kattan started a beauty-related WordPress blog which she named "Huda Beauty" on which she would post makeup tutorials and tips.

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